Beijing Olympics 2008 begins today

The Chinese are all set for the Olympics and the big stars, the big events and the big venues are all geared up for what promises to be a memorable Olympics.

The biggest sporting event in the world deserves a spectacular opening ceremony. And that's what you will get in Beijing August 8 at 8:00 pm, 8 minutes and 8 seconds.

Jeff Ruffulo, Spokesperson, BOCOG said, "And I can tell you, the only thing I didn't like about the stadium - there were no seat belts because at the opening you literally are blown back in your seat. And if you are watching this at home on television, you are going to get pushed into your garage. You better move the car out because "BANG" here it comes! The opening is the most dramatic thing I have ever seen. It is thunderous, it is emotional and it is dramatic."

Close to 10,500 athletes from 205 countries will come together in Beijing.

Some obviously more famous then the others but all bound by that special feeling for the Olympics.

Roger Federer, World number 1 in Tennis said, "For me Olympics are very special because this is where I met my girlfriend 8 years ago."

Jamaican sprinter, Usain Bolt said, "The Olympic gold lasts longer than the world record because a person has to wait four more years really to be an Olympic gold medalist again, if I win this year. But a world record can go at any time, any place. The Olympic gold is more close to my heart than anything."

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Chennai Lights Out - 88888, Join in, Spread the Word!

More often than not, even when individuals have the spirit and the
determination to preserve and protect the environment, they do not have the
know-how. Thus the question, "What can we do?". It is in answer to this
question that we propose ' 88888 Lights Out' on the 8th of August, 2008 at
8 pm for 8 minutes.
An 'eight minute' public display of unison, when everyone will switch off
their lights for 8 minutes in support of the fight against 'Global Warming'.
In the run up to August 8th,* *we intend to build awareness on various
environmental issues caused due to human activities.
Where ever you are on August 8th, kindly join the campaign by turning off
your lights for 8 minutes at 8 pm. We request you to pass on the message to
all your colleagues, friends & relatives and make this campaign a resounding
success.

Effect of Human yawning on Pets nearby

According to research published recently, A Yawn is likely to set off pets as well. psychologists found that dogs were far more likely to break into a yawn if they witnessed humans simulating the action.

Google Insights For Search Launches

Google has launched Google Insights for Search, a tool that helps advertisers and marketers understand searcher behavior. The tool offers a comprehensive set of statistics based on search volume and patters. You can compare seasonal trends, geographic distributions, and category-specific searches, and you can group all these variables together to get extremely specific. In addition, Google allows you see "rising searches" overall or in a specific filter that you have set up.

Overall, this seems to be a huge extension to Google Trends, Google Ad Planner, and the tools available within AdWords to advertisers. I will share some examples with you below, in order to help you understand the powerful set of features Google Insights for Search can offer you.

A neat feature, as I said above, is the ability to see "rising searches." Rising searches are defined as "searches that have experienced significant growth in a given time period, with respect to the proceeding time period. To see this statistic, you can do a search for any phrase and look at the right bottom area of the page. But what if you wanted to see the top rising searches overall, right now, at Google? All you need to do is clear your search results and the results should come up.

Let's drill down a bit now. I configured my search to US, New York, in the category of Sports. I see that overall sports-related searches seem to be on the rise, by just looking at the "interest over time" chart:

On the left-hand side, under the chart, you see "Top Searches." Clearly, [football] is a popular search phrase in New York, but it is baseball season now, so that isn't too shabby either. On the left-hand side are the "rising searches," which shows [euro 2008], [ufc], and [sabres] as rising searches.

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